5 Most Popular Articles on Lowell’s First Look for August 2020

August brought with it the start of school, the launch of several new businesses and the end of another. The Pink Arrow Community Day took place, Schneider Manor celebrated its 50th anniversary and the final phase of fundraising for the Lowell Showboat commenced.

Overall, our website was viewed 15,891 times in August, and our Facebook page engaged with 9.370 people in the past 28 days. Based on website views, here are the most popular articles from August 2020.

5. Keeping Lowell Safe: Police Beat for July 2020

Perennial favorite Police Beat narrowly edged out an announcement about the cancellation of Christmas Through Lowell and an article about Springrove Variety closing to land in the top five of the month. The July edition of this monthly column included 2020 crime numbers compared to the previous year, a promotion within the department and a robbery that occurred in broad daylight.

4. New Lowell Salon Offers Personalized Experience

After years spent building up a loyal clientele, Chelsae Jenner decided it was time to branch out and open her own salon. The Modern Look Hair and Lashes has set up shop behind Red Barn Consignment & Antiques in Lowell’s historic downtown and is now ready to provide personalized, one-on-one service to area residents. The profile of this new business, which provides haircuts, styling and lash extensions among other things, takes the number four spot for the month.

3. Greg Pratt Retires After Nearly 15 Years Leading Lowell Area Schools

This was a summer of change for Greg Pratt. After more than 30 years as an educator, including nearly 15 years as superintendent of Lowell Area Schools, he decided it was time to retire. In August, Pratt handed over the reins of the district to Nate Fowler who is currently serving as the interim superintendent. The article regarding his retirement was the third most-read story on Lowell’s First Look in August.

2. Lash Haus Brings Unique Beauty Treatments to Lowell

Beauty enthusiasts have not one, but two, new salons to try out in the city. After being sidelined by the COVID pandemic, Lash Haus was able to open its doors in August. Owned by the same people who run Otto + Grand in Grand Rapids, Lash Haus offers a different vibe and different services than those found in many other local salons. From Columbian Butt Lifts to microblading, you’ll no longer have to travel far to find the latest beauty treatments.

1. Press Release: City of Lowell Officer Involved Shooting

The final news story of the month was also the most-read article on Lowell’s First Look for August 2020. In the early morning hours of August 29th, an officer with the Lowell Police Department attempted to pull over a stolen vehicle. When it reversed direction and came toward the officer, he shot at the car, striking one suspect in the arm and causing a minor injury. As is the normal protocol in these situations, the officer has been placed on leave while an outside agency – in this case, the Ionia County Sheriff’s Office – investigates to be sure everything was done by the book.

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